Archetypes

Webinar Recap: Reputation Management in a Polarized Age

Webinar Recap: Reputation Management in a Polarized Age

Protecting your brand in today’s highly politicized landscape is a little like tip-toeing through a minefield. Luckily, BrandFoundations and Peppercomm recently teamed up with the Public Relations Society of America to produce a webinar on this topic called “Reputation Management in a Polarized Age.” 

Is Your M&A Activity Creating Value…or Destroying It?

Is Your M&A Activity Creating Value…or Destroying It?

Acquisitions are a common growth strategy for many organizations today. But it’s a path strewn with nasty landmines: politics, distraction, talent drain, customer confusion and execution failures. Knowing where these landmines lay is the first step in reducing the M&A risk and ensuring your deal adds performance and value rather than destroying it. Here are five places where a misstep can spell disaster along the M&A path.